Everyone’s been fighting it, but Ofcom don’t care – basically after the overwhelming negative response to their original consultation, they said “We hear what you’re saying, but we’re doing it anyway. Sucks to be you!”
Pilots don’t have enough votes for politicians to care either. Airfields even fewer.
Also given that Ofcom simply doesn’t employ staff to follow up interference complaints, I have to imagine many smaller airfields will just operate without a radio license on the quiet. No one’s going to grass them up.